Doppler Automotive Product Design
No Hassle. No Pressure. No Fees. No, Really.
Automotive Marketing Consultants, Inc., 2018
The Doppler platform unites a proprietary reservation and dispatch system with a vast network of delivery agents nationwide, seamlessly integrating online shopping with real-time vehicle experiences. With Doppler, customers can enjoy a seamless journey, from browsing and reserving vehicles online to experiencing them in person, all facilitated by a streamlined and innovative approach to automotive retail.
birdcrumbs collaborated closely with the Doppler team to develop a user experience platform for automotive enthusiasts. Through user research, prototyping, and testing, birdcrumbs crafted an intuitive interface that seamlessly integrates cutting-edge technology with elegant design aesthetics within a tight timeframe and budget.
UX Research + Strategy
Heuristic Analysis
Competitive Analysis
A/B Testing
Service Design
Wireframes
UX/UI Design
Tone of Voice
Rapid Prototyping
Social Media Content